Michal & Yuval:
Michal Wertheim - Fuchs and Yuval Rong met during their studies at the School of Fine Arts and Jewelry Craftsmanship in Tel Aviv in 1993. YAM, which stands for Yuval and Michal, was born following a fruitful partnership of four years.
Michal, a native of the bustling city of Tel Aviv, grew up in an artistic family and majored in art and literature.
Yuval’s provincial roots combine with a passionate awe for the sea and his studies in architecture.
The differences in their respective backgrounds highlight the contrast evident in their conception and creation of jewelry.
Yuval and Michal, artistically coupled for over a decade, blend tradition with innovation and the elegant with the rustic.
They conceive and create their jewelry while adhering to the highest standards of artistry and excellence. Their artistic philosophy is based on impeccable quality, distinction, and contemporary splendor.
Yam’s collections include four major product lines.
- Gold Jewellry – A combination
of high end, tradition and fashion in gold, using traditional and trendy
techniques, handset with precious and semi precious gems.
- Silver Incorporating Gold Jewellery –
Combining two different metals and incorporating semi precious gems using
- Silver Jewellry –Fashionable
and affordable designs in silver handset with fashionable gems, designed
and crafted as a high-end piece.
- Spirit Jewellry – Spiritually
influenced by the Mystic of the ancient surroundings traditional jewelry
pieces in silver and gold.
YAM have experience in creating its products in large-scale production, using handcrafting techniques in most of the production line segments which gives their pieces Yam’s trademark look. Yam’s clients include jewelry private retailers and chain retailers, mailing order catalogs, department stores, T.V networks and wholesalers around the world.
Constantly new diverse designs, impeccable quality, handcrafting techniques, large volume production capability, personal and professional customer service and fair prices have given Yam a trustworthy name on the international business front.